Blog
How Content and Paid Media Feed Each Other
How content and paid media work together: use paid to amplify content and content to cut CAC, boost ROAS, and scale demand.
Written by
Team crackerJCK
Blog
LinkedIn Ads Targeting for B2B That Actually Works
LinkedIn Ads targeting that works for B2B: proven filters, ABM lists, Lead Gen Forms, and budget tips to protect CPL.
Written by
Team crackerJCK
Blog
Best Ad Creative 2026: 5 Formats Winning Now
Best ad creative 2026 is native, proof-led, and tested at volume. Learn the 5 winning ad creative formats.
Written by
Team crackerJCK
Blog
Paid Social Advertising in 2026: Pick the Right Platform
Paid social advertising in 2026. Compare Meta, TikTok, LinkedIn, YouTube and more to scale CAC, ROAS, and leads.
Written by
Team crackerJCK
Blog
Google Ads Budget for 2026: Benchmarks + Formula
Google Ads budget planning for 2026 made simple: real spend benchmarks, CPC ranges, google advertising fees, and a PPC budget
Written by
Team crackerJCK
Blog
Digital Marketing Agency vs Freelancer: Choose Right
Digital marketing agency vs freelancer: compare cost, speed, expertise, and accountability.
Written by
Team crackerJCK
Blog
Pay Per Click Consultant vs PPC Agency: When to Hire
Pay per click consultant or PPC agency? Learn when to hire PPC help based on spend, scope, and control
Written by
Team crackerJCK
Blog
Why Hiring a Small Agency Over a Freelancer is the Better Move
What are some of the top pros to hiring an agency vs freelancer?
Written by
Team crackerJCK
Posted on
February 1, 2023
Blog
What to Look for When Evaluating a New Agency
Slow down! These are the 6 essential criteria you need to use when evaluating a new agency partner
Written by
Team crackerJCK
Posted on
January 27, 2023
Blog
Pros of Influencer Marketing vs Paid Ads, and the Cyclical Nature of It All
From (A)ncient Roman Gladiators to Dancing Gen(Z)
Written by
Team crackerJCK
Posted on
February 24, 2023
Blog
What KPIs can I use to measure the efficacy of a cost-per-lead campaign?
Let's go over how to measure your cost per lead campaigns and set KPI’s to determine the efficacy of campaigns.
Written by
Team crackerJCK
Posted on
January 26, 2023
Blog
An Overview of TikTok Advertising vs Snapchat Ads
TikTok and Snapchat are two popular social media platforms that have dominated GenZ’s attention for the last 5+ years.
Written by
Team crackerJCK
Posted on
January 23, 2023
